Drones and the Creative Industry : Innovative Strategies for European SMEs

doi:10.1007/978-3-319-95261-1

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https://library.oapen.org/bitstream/20.500.12657/22926/1/1007235.pdf
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https://library.oapen.org/bitstream/20.500.12657/22926/1/1007235.pdf
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https://library.oapen.org/bitstream/20.500.12657/22926/1/1007235.pdf

Contributor(s)

Santamarina-Campos, Virginia (editor)

Segarra-Oña, Marival (editor)

Language

English

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Abstract

This open access, interdisciplinary book presents innovative strategies in the use of civil drones in the cultural and creative industry. Specially aimed at small and medium-sized enterprises (SMEs), the book offers valuable insights from the fields of marketing, engineering, arts and management. With contributions from experts representing varied interests throughout the creative industry, including academic researchers, software developers and engineers, it analyzes the needs of the creative industry when using civil drones both outdoors and indoors. The book also provides timely recommendations to the industry, as well as guidance for academics and policymakers.

URI

https://directory.doabooks.org/handle/20.500.12854/29669

Keywords

Business; Management science; Management; Industrial management; Digital media; Small business; Motion pictures; Culture—Economic aspects; thema EDItEUR::A The Arts::AT Performing arts::ATF Films, cinema; thema EDItEUR::A The Arts::AT Performing arts::ATJ Television; thema EDItEUR::J Society and Social Sciences::JB Society and culture: general::JBC Cultural and media studies::JBCT Media studies; thema EDItEUR::K Economics, Finance, Business and Management::KC Economics; thema EDItEUR::K Economics, Finance, Business and Management::KJ Business and Management::KJM Management and management techniques::KJMV Management of specific areas::KJMV6 Research and development management; thema EDItEUR::K Economics, Finance, Business and Management::KJ Business and Management::KJV Ownership and organization of enterprises::KJVS Small businesses and self-employment

Publication date and place

Cham, 2018

Classification

Films, cinema

Television

Media studies

Economics

Research and development management

Small businesses and self-employment

Pages

161

Rights

https://creativecommons.org/licenses/by/4.0

OAPEN harvesting collection

Except where otherwise noted, this item's license is described as open access