Key Issues for Management of Innovative Projects
Author(s)
Bernardo Llamas Moya
M. Dolores Storch de Gracia
Luis F. Mazadiego
Language
EnglishAbstract
This book gathers pioneering experiences based on the same concept: innovation. According to Schumpeter's research, there would be four types of innovations: product or service innovation (market introduction of a new type of good), process innovation (introduction of a new type of production), market innovation (introduction of a new market in a country or a new market structure), and innovation of matter (introduction of a new raw material). This book contains ten chapters organized in four main sections: (a) ""Strategic Issues,"" (b) ""Risk Management in Innovative Projects,"" (c) ""Economic Issues and Financing Innovation,"" and (d) ""Leadership and Teamwork.""