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dc.contributor.authorBerg, Miriam
dc.date.accessioned2023-05-26T04:04:38Z
dc.date.available2023-05-26T04:04:38Z
dc.date.issued2023
dc.date.submitted2023-05-25T08:18:45Z
dc.identifierhttps://library.oapen.org/handle/20.500.12657/63142
dc.identifier.urihttps://directory.doabooks.org/handle/20.500.12854/100362
dc.description.abstractThe extraordinary global success of Turkish drama serials is a significant development in contemporary popular culture. This book presents comparative audience data from three different regions to explore its ramifications across the Global South. We learn how this phenomenon has transformed Turkey—a Muslim-majority country—into the world’s second-largest producer of scripted television serials, enticing audiences from all over the world. The book takes an audience-centred approach, investigating the reasons for the allure of Turkish dramas to Arab, Latin American, and Israeli audiences. In tandem, it explores Turkey's changing foreign policy, economic, and trade relationships since the turn of the millennium, which have coincided with the enormous success of the country's television output. It also analyses the role and importance of Turkish dramas as a soft-power tool by scrutinizing how they have influenced viewers' perceptions of Turkey, its people, and its culture. This volume will appeal to those working in various disciplines—from media and communication, international relations, public diplomacy, sociology, and Middle Eastern studies. The material will also be of great relevance to upper-level undergraduates, postgraduate students, academics, scholars and researchers.
dc.languageEnglish
dc.rightsopen access
dc.subject.classificationbic Book Industry Communication::A The arts::AP Film, TV & radio::APT Television
dc.subject.classificationbic Book Industry Communication::J Society & social sciences::JF Society & culture: general::JFC Cultural studies::JFCA Popular culture
dc.subject.classificationbic Book Industry Communication::A The arts::AP Film, TV & radio
dc.subject.classificationbic Book Industry Communication::J Society & social sciences::JF Society & culture: general::JFC Cultural studies
dc.subject.classificationbic Book Industry Communication::A The arts::AP Film, TV & radio::APT Television::APTS Television soap operas
dc.subject.classificationbic Book Industry Communication::1 Geographical Qualifiers::1D Europe::1DV Eastern Europe::1DVT Turkey
dc.subject.classificationbic Book Industry Communication::J Society & social sciences::JF Society & culture: general::JFD Media studies::JFDT TV & society
dc.subject.otherTurkish drama serials and soft power, Turkey and South America, Turkey and Chile, Turkey and Qatar, Turkey and Israel, Turkey and Latin America, Turkish drama serials in Chile, Turkish drama serials in Israel, Turkish drama serials in Qatar, Muslim television in Latin America, Turkish TV serials in the Middle East, Global audience for Turkish drama series, audience reception studies and Turkish drama
dc.titleTurkish Drama Serials
dc.title.alternativeThe Importance and Influence of a Globally Popular Television Phenomenon
dc.typebook
oapen.identifier.doi10.47788/AGLL1722
oapen.relation.isPublishedBy1417d5ed-2c7f-456e-84f4-e75128a86747
oapen.relation.isbn9781804130421
oapen.relation.isbn9781804130438
oapen.pages251
oapen.place.publicationExeter


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Except where otherwise noted, this item's license is described as open access