Show simple item record

dc.contributor.authorCheshire, James
dc.contributor.authorLongley, Paul
dc.contributor.authorSingleton, Alex
dc.date.accessioned2021-02-10T12:58:18Z
dc.date.issued2018
dc.date.submitted2018-06-13 23:55
dc.date.submitted2019-01-11 13:45:08
dc.date.submitted2020-04-01T12:41:16Z
dc.identifier651053
dc.identifierOCN: 1036985844
dc.identifierhttp://library.oapen.org/handle/20.500.12657/29973
dc.identifier.urihttps://directory.doabooks.org/handle/20.500.12854/36136
dc.description.abstractBig Data collected by customer-facing organisations – such as smartphone logs, store loyalty card transactions, smart travel tickets, social media posts, or smart energy meter readings – account for most of the data collected about citizens today. As a result, they are transforming the practice of social science. Consumer Big Data are distinct from conventional social science data not only in their volume, variety and velocity, but also in terms of their provenance and fitness for ever more research purposes. The contributors to this book, all from the Consumer Data Research Centre, provide a first consolidated statement of the enormous potential of consumer data research in the academic, commercial and government sectors – and a timely appraisal of the ways in which consumer data challenge scientific orthodoxies.
dc.languageEnglish
dc.rightsopen access
dc.subject.classificationthema EDItEUR::G Reference, Information and Interdisciplinary subjects::GP Research and information: general::GPH Data science and analysis: generalen_US
dc.subject.classificationthema EDItEUR::N History and Archaeology::NH Historyen_US
dc.subject.classificationthema EDItEUR::J Society and Social Sciences::JB Society and culture: general::JBF Social and ethical issues::JBFS Consumerismen_US
dc.subject.classificationthema EDItEUR::J Society and Social Sciences::JH Sociology and anthropology::JHB Sociologyen_US
dc.subject.classificationthema EDItEUR::K Economics, Finance, Business and Management::KC Economicsen_US
dc.subject.classificationthema EDItEUR::R Earth Sciences, Geography, Environment, Planning::RG Geography::RGC Human geographyen_US
dc.subject.otherbig data
dc.subject.otherconsumer data research
dc.subject.otherconsumer
dc.subject.otherconsumer behaviour
dc.subject.otherDemography
dc.subject.otherEthnic group
dc.subject.otherSmart meter
dc.subject.otherTwitter
dc.titleConsumer Data Research
dc.typebook
oapen.identifier.doi10.14324/111.9781787353886
oapen.relation.isPublishedBy29b9f0a3-1b0d-4bdd-99d7-b4d3432d7fcc
oapen.relation.isbn9781787353893
oapen.pages196


Files in this item

FilesSizeFormatView

There are no files associated with this item.

This item appears in the following Collection(s)

Show simple item record

open access
Except where otherwise noted, this item's license is described as open access