Corporación Universitaria Americana

Colombia

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https://directory.doabooks.org/handle/20.500.12854/112864
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Publications

  • Una mirada desde el siglo XXI a la estética contemporánea de la violencia de género: (reflexiones desde el género)
    Hernandez Palma, Oona; Torres Narváez, Liduvina Antonia; Vázquez Fruto, Rocío; Ribeiro, Eduardo; Navarro Angarita, Vanessa; Cano Barrios, John; Cruz Peñaloza, Lizeth; Anillo Arrieta, Luis Ángel; Palacios Perdomo, Isabel; Pattaro Amaral, Fernanda (2022-09-05)
    Violence - as distinct from power - always seeks instruments for its existence. Hobbes' old phrase is interesting to guide our reflections on contemporaneity: "Covenants without coercive measures are nothing but words". ...
  • Modelos Estratégicos en marketing y emprendimiento para la economía naranja : un enfoque a casos colombianos.
    Cantillo Guerrero, Ernesto; Manjarrez Rodríguez, Maireth; Tirado Martínez, Yesmaira; Brodmeier Valencia, Greta; Llanos Gutiérrez, Jhojanna Patricia; Fontalvo Cerpa, Winston; Martínez Juvene, Johanna Carolina; Arrieta Villadiego, Astrid Liliana; Vergara Castilla, Karla Andrea; Puello Cabarcas, Deiber Enrique; De La Hoz Cerpa, Zully Margarita; Rodríguez Mojica, Jahir Humberto; Valero Manjarrés, María de Lourdes; Betancourt Rodríguez, Libnazaret; Cantillo Guerrero, Ernesto Fidel; Puello Cabarcas, Deiber Enrique (2023-03-22)
    Modern organizations need to respond and adapt to the changing conditions of the context if they want to remain in the market. Among the tools to achieve this, marketing is the foundation to achieve the positioning of a ...
  • Estrategias de marketing y su impacto en las organizaciones
    Puello Cabarcas, Deiber; Picalúa Parra, Vivian; Camacho Marín, Campo Elías; Fontalvo Cerpa, Winston; Martínez Juvené, Johanna; Carmona Campo, Carlos Javier; Morales Ramos, Cindy; Ortiz Hernández, Deysi; Puello Cabarcas, Deiber; Carmona Campo, Carlos Javier (2020)
    Nowadays, organizations face an increasingly changing and competitive market, and to remain in it they must not only design and implement strategies to achieve greater efficiency in their production process, but they must ...

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