TY  - BOOK
AU  - Faucher, Kane
AB  - "What is ‘social capital’? The enormous positivity surrounding it conceals the instrumental economic rationality underpinning the notion as corporations silently sell consumer data for profit. Status chasing is just one aspect of a process of transforming qualitative aspects of social interactions into quantifiable metrics for easier processing, prediction, and behavioural shaping.    A work of critical media studies, Social Capital Online examines the idea within the new ‘network spectacle’ of digital capitalism via the ideas of Marx, Veblen, Debord, Baudrillard and Deleuze. Explaining how such phenomena as online narcissism and aggression arise, Faucher offers a new theoretical understanding of how the spectacularisation of online activity perfectly aligns with the value system of neoliberalism and its data worship. Even so, at the centre of all, lie familiar ideas – alienation and accumulation – new conceptions of which he argues are vital for understanding today’s digital society."
DO  - 10.16997/book16
ID  - OAPEN ID: 1000232
ID  - OAPEN ID: OCN: 1051778205
ID  - OAPEN ID: http://library.oapen.org/handle/20.500.12657/29712
KW  - Alienation
KW  - social capital
KW  - neoliberalism
KW  - digital capitalism
KW  - accumulation
KW  - digital sociology
KW  - Commodity
KW  - Labour economics
KW  - Narcissism
KW  - Thorstein Veblen
L1  - https://library.oapen.org/bitstream/20.500.12657/29712/1/UWP-020-faucher.pdf
L1  - https://library.oapen.org/bitstream/20.500.12657/29712/1/UWP-020-faucher.pdf
L1  - https://library.oapen.org/bitstream/20.500.12657/29712/1/UWP-020-faucher.pdf
LA  - English
LK  - https://directory.doabooks.org/handle/20.500.12854/36961
PB  - University of Westminster Press
PY  - 2018
SN  - 9781911534563; 9781911534570; 9781911534587; 9781911534594
TI  - Social Capital Online : Alienation and Accumulation
ER  - 
